Marketing Showcase > Boost your visibility with consumers

Boost your visibility with consumers

posted on December 16, 2016

We are pleased to announce that the Insurance Brokers Association of Canada (IBAC) will be launching a national advertising campaign in January 2017 aimed at promoting the role of insurance brokers. Advertisements showcasing your distinctive advisory role will be broadcast on TV and on the Internet at regular intervals over the next 12 months.

This campaign is designed to facilitate broker referrals on search engines and to lead consumers to the website, which contains a directory of all RCCAQ member firms. Consumers simply have to enter their personal contact information to obtain a list of the brokerage firms closest to them, along with descriptive profiles.

This service is provided exclusively to RCCAQ members.

However, to reach the campaign goals and encourage consumers to select you as their broker, you need to be accessible! The information on your firm in your RCCAQ member profile also appears on the website If necessary, be sure to:

It may take up to 24 hours to process information updates. Please check the following day to see whether the information was updated correctly.

The RCCAQ and I are proud to offer you this unique opportunity to boost your visibility with consumers. It's another great advantage of being an RCCAQ member!

The RCCAQ's team will be pleased to answer any questions you may have. Please feel free to contact Charlotte Leyre by email ( or phone (450-674-6258, ext. 227).

Kind regards,

Kathleen Ann Rake